Developing good networking skills should be number one for anyone involved with public relations. It is about establishing and maintaining interpersonal relationships within the workplace - it can also be utilized in everyday life.
Katharine Hansen, who wrote the book "A Foot in the Door," gives recommendations for students and graduates about reaching the hidden job market.
She lists a number of potential contacts including:
Classmates:
They are not your rivals or your competition (although it seems that way at first). Down the line you may receive a job opportunity through that friend you had in college years and years ago.
Alumni:
Hansen adds: “One of the best ways to find alumni is to check your college’s publications for updates about what alumni are doing…Bond with them by sharing updates about their favorite professors and classes.”
Guest Speakers:
Professionals that come to speak at classes, meetings, or campus events are valuable resources. Many are ingrained within the profession and can open countless doors.
"A Foot in the Door" is sold at most book stores and provides tips including networking, maintaining solid interpersonal relationships among many many others.
Are there any connections you can think of that helped you get to the next stage of your public relations career?
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8 years ago
3 comments:
Thanks for the book mention. FYI, my first name is spelled "Katharine."
Sorry about that Katharine, we have corrected the error.
This may sound obvious, but your professors are an essential resource. I found both my current job and my internship through one of my professors.
Conferences through student organizations are also an excellent way meet people and learn about their organizations. Never pass up an opportunity to network!
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